You can click on the picutre to enlarge it to read the text better.
I am not sure if you can read the text by her body but it says... The deep blue ocean is behind you..You feel the sand inbetween your toes... The sun's rays seep warmth infront of you...
This is what one ad will look like for my final Advertising planning and prep class. We had to do extensive reasearch on the iPod and what we would come up with to fuel a new campeign to re introduce and get excitement from potential consumers. So our idea for our campaign is "It's Everywhere You Are" which will talk about how people carry the iPod with them wherever they go. This picturlar ad would run during the summer months. I have printed this off and will mount it on a display board and I will be presnting a 20 minute pitch with my 2 other team members in my agency on Tuesday. I have a 5 minute slide show with images and words going along with the concept which I will include bellow.
Wish me luck on my big pitch!
PS>Props to Andrew as he helped me with this : )
It’s Everywhere YOU ARE.
It’s with you when you’re running; as you feel the pressure of your feet bouncing off the hard pavement beneath you, with each stride you take,
It’s with you when you’re ateenager alone in your bedroom at night; as it acts as your outlet to all of the larger then life emotions you’re feeling and experiencing. It’s with you on your commute to work, Riding the Bus, In the Train, On the Subway, In the Taxi, on your bike, on foot or in your car; it sets your mood for the day. It’s your saving grace when you are fighting against all odds to live in a hospital bed. It’s with you and your friends and the road trip of a lifetime; making memories on the open road. It’s with the volunteers and support workersin the Heart of the trenches bringing them inspiration to keep on going when the injustice and suffering they’re witnessing isto big to handle. It’s with you and your thoughts as you sit under a tree on a warm summer day jotting down all of your aspirations for the future; your goals, hopes and dreams. It’s with you when you’re on the job; in the mountains in British Columbia tree planting, or in the heart of Downtown Toronto working Construction or in the local factory assembling parts; it helps you to make it through the day. It’s your confidant when you travel;it keeps you company while you fly, ride a train, or take a bus towards your destination. It’s your first step from childhood to young adult hood; as it’s the first personalized item in ones life reflecting they’re personality and individualism. It’s your personal motivator when you’re training hard to be the best competitor; for your own personal goals, the big match, The 2110 Olympics, The Triathlon, The dance competition and being the best at your game. It makes going to thelaundry mat a fun experience; you hum and dance, getting your groove on in between cycles. It’s with you when you’re preparing for a big audition; it helps you get into the heart of the character. It’s with the writers, musicians and artists who need to get away, into another world in order to get their creative juices flowing.It’s with the soldiers in Afghanistan and Iraq; it’s they’re outlet bringing them memories of love and hope in a time of time destruction. It may even save they’re life. Its Everywhere You Are.
It’s with you when you’re running; as you feel the pressure of your feet bouncing off the hard pavement beneath you, with each stride you take,
It’s with you when you’re ateenager alone in your bedroom at night; as it acts as your outlet to all of the larger then life emotions you’re feeling and experiencing. It’s with you on your commute to work, Riding the Bus, In the Train, On the Subway, In the Taxi, on your bike, on foot or in your car; it sets your mood for the day. It’s your saving grace when you are fighting against all odds to live in a hospital bed. It’s with you and your friends and the road trip of a lifetime; making memories on the open road. It’s with the volunteers and support workersin the Heart of the trenches bringing them inspiration to keep on going when the injustice and suffering they’re witnessing isto big to handle. It’s with you and your thoughts as you sit under a tree on a warm summer day jotting down all of your aspirations for the future; your goals, hopes and dreams. It’s with you when you’re on the job; in the mountains in British Columbia tree planting, or in the heart of Downtown Toronto working Construction or in the local factory assembling parts; it helps you to make it through the day. It’s your confidant when you travel;it keeps you company while you fly, ride a train, or take a bus towards your destination. It’s your first step from childhood to young adult hood; as it’s the first personalized item in ones life reflecting they’re personality and individualism. It’s your personal motivator when you’re training hard to be the best competitor; for your own personal goals, the big match, The 2110 Olympics, The Triathlon, The dance competition and being the best at your game. It makes going to thelaundry mat a fun experience; you hum and dance, getting your groove on in between cycles. It’s with you when you’re preparing for a big audition; it helps you get into the heart of the character. It’s with the writers, musicians and artists who need to get away, into another world in order to get their creative juices flowing.It’s with the soldiers in Afghanistan and Iraq; it’s they’re outlet bringing them memories of love and hope in a time of time destruction. It may even save they’re life. Its Everywhere You Are.
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